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Find out how google ads can help you get your business in front of your customers using display, video, search, and mobile advertising.. Keyword match types help control which searches on google can trigger your ad. so you could use broad match to show your ad to a wide audience or you could use exact match to hone in on specific group. Google pay per click or ppc advertising with programs like adwords is the best-known form of advertising for small businesses for various reasons. this is how to get the most out of it..
